Acqua di Parma

After 110 years in the business, Acqua di Parma still manufactures its fragrances in Italy and distributes to 36 countries worldwide. Their unique sense of quality, craftsmanship and creativity makes each fragrance a timeless classic.

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The story of the Italian perfume brand Acqua di Parma starts as early as 1916. The little
perfumery in the city of Parma then offered an Eau de Cologne which high-ranking men used to
give their handkerchiefs a better scent. The creators behind this original fragrance, which was
named Colonia, didn't know at the time that the perfume would become iconic and get the
honour of representing Italian elegance.

Read Gents Journal: Everything You Want to Know About Acqua di Parma and Colonia Pura